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Latest News


2016 GHA Golf Tournament

2016 GOLF TOURNAMENT Thursday September 15th
Gatlinburg Golf Course

Please join us for great food, fun, and prizes to help GHA support local charities, schools, and other organizations. Breakfast, lunch and drinks provided. Breakfast and registration begin at 7:00 AM; tournament begins with shotgun start at 8:00 AM. Contact Christie Jordan-Connatser at christie.jordan@hilton.com for more information.

Sevier County Hospitality Association Stars of the Industry

Click here for the Stars 2016 nominatinon form.

SCLA Annual Trade Show

Sevierville Convention Center - Wednesday April 6th, 2016
Trade Show Info

(10:00 am-4:00 pm)
Sevierville Convention Center

Sevier County Association Members- $150 per booth -All others - $350 per booth

AAL Joint Meeting with Dr Steve Morse

In July 2013, Dr. Steve Morse was appointed Director of the Hospitality and Tourism program in the College of Business at Western Carolina University in Cullowhee, NC. He is an economist and professor and is frequently quoted as an expert in hotel, restaurant, attractions, and tourism trends in leading news sources in the U.S. He tracks tourism trends in the Southeast and U.S. economies. From 2006 to 2013 he was on the faculty and director of the Tourism Institute at the University of Tennessee in Knoxville.

A native Georgian, he was raised on a family farm near Carrollton, GA and during college worked in hotels, restaurants, attractions, and tourism marketing organizations. He earned his B.S. from the University of Georgia, and his Ph.D. from the University of Tennessee.

At the Nov. 20 AAL meeting, Dr. Morse will examine trends in the Sevier County tourism market for 2014 (YTD) including hotels, attractions, restaurants, and retail.

Please RSVP today at: teresa@raftinginthesmokies.com

Thank you and hope to see you there!

Teresa Karson
Area Attractions Luncheon

Dixie Stampede and Sevier County's Hospitality Associations Salutes America's Heroes


Stars of the Industry

The Sevier County Hospitality Alliance (SCHA) - 2014 Stars of the Industry Awards Luncheon will be held on Tuesday, September 16, 2014 (11:30am - 1:00pm) at the Holiday Inn Pigeon Forge. The SCHA Stars of the Industry Awards Luncheon provides an opportunity to recognize many hospitality industry members that have demonstrated outstanding contributions of leadership, service, professionalism and community/civic affairs in the Sevier County Hospitality and Tourism Industry. Please make plans to attend this important luncheon and RSVP to Jackie Leatherwood at jslglodge@aol.com, Ken Maples at KenLMaples@aol.com or Christie Connatser at christie.connatser@hilton.com The cost to attend (which includes a lunch buffet) is $20 per person. Please RSVP by 9/12/14

Rummage Sale for Tiffany Hodge

Advantage Hair Salon
634 Dolly Parton Parkway in Sevierville
Satruday-June, 28th 2014 7:30am to 2pm


Holiday Inn Pigeon Forge - Thursday, June 12, 2014
Networking begins at 11:00am - Buffet lunch & program begins at 11:30am
PLEASE RSVP to info@PFHospitality.org

Tennessee Department of Tourist Development Commissioner Susan Whitaker returns to Pigeon Forge to update us on the most recent activities and accomplishments in her department and to tell us what to look for in the future.

Susan is a dynamic speaker and will pack this presentation full of information and insight you can use!

See full info here.

Local Blood Drive For Tiffany Hodge

lease see the attached flyer and information below on how YOU can help a young woman in her battle with leukemia-Tiffany is a 21-year old lifelong resident of Sevier County. She was recently diagnosed with Acute Myeloid Leukemia and is currently undergoing treatment at Vanderbilt Hospital in Nashville. Please join together with us to help support Tiffany and her family in this battle she is fighting by donating blood in her name.

Ronald McDonald House Day at Dollywood's Splash Country

Gatlinburg Beans and Cornbread Blast presented by Bush Brothers & Company

Relay For Life Fundraisers

We are 6 weeks away from the big night and our teams are working hard to raise money for Relay For Life. Here is a list of upcoming team fundraisers that I would appreciate you sharing any way you can.

Thanks for the support you always give to Relay For Life. It does make a difference.

Cuts for Cancer: Southern Strandz, located at 113 Sugarfoot Way in PF, will be cutting hair and doing nails this Saturday, April 26, 2014 from 10-3. 100% of the proceeds will be donated to Relay for Life and qualifying hair will be donated to Locks For Love. Call 429-HAIR to make an appointment or you can drop in. Refreshments will available.

Yard Sale @ the Norma Dan: Thursday, April 24 & Friday, April 25th.

Yard Sale @ Dixie Stampede: Saturday, May 3rd, 9 a.m. - 3 p.m. at Dixie Stampede.

P.S. Mark your calendars for June 6th & 7th and join us in "Walking the Night to Finish the Fight". A schedule of events will be posted soon on our FB page: Relay For Life of Sevier County.

Winefest Volunteers

We really need a few volunteers to help with Winefest on Saturday April 12th. Please let me know if you are available during any of these times.

10:30 am - set-up for festival
1pm-6pm - help during festival
6pm - breakdown

I am planning to be around to help during the festival- we need about 20 volunteers total, so, any help that you can give will be greatly appreciated. Please remember that part of the proceeds come to GHA. Since our association benefits from this festival, it is imperative that we make an effort to help.

Sock Hop Under The Sea

Click Here for more info and to purchase tickets.